Strategic Plan
Goals & Strategies
OUR VISION:
To be an advocacy and community resource for the Tucson Mountains region and its residents
Goals & Strategies
Goal 1:
Stewardship of Resources
- Encourage sensitive area planning
- Promote sustainable living in the Tucson Mountains and foothills
- Proactively help define and implement a permanent and sustainable water resources policy for the Tucson region
- Support Pima County’s Sonoran Desert Conservation Plan
- Promote the use of the Santa Cruz River corridor for flora and fauna preservation and a wildlife corridor
- Preserve neighborhood integrity and a rural lifestyle, and promote the use of conservation easements by residents
- Convey homeowners’ concerns in re-zonings and other land use issues
- Promote expansion of the Tucson Mountain Park, Saguaro National Park, and Sweetwater Preserve
- Promote the preservation of additional open space areas where needed to consolidate and connect existing preserved areas and to ensure adequate wildlife corridors and habitat
- Promote retention of zoning favorable to the critical corridor between the Tucson and Tortolita Mountains, and in all areas adjacent to or connecting preserved habitat and riparian zones
- Support regulations and habitat preservation for threatened and endangered species
- Participate in efforts for preservation management of the State Trust Land
Goal 2:
Create a Sense of Community for Westside Residents
- Create a sense of community by stressing the shared goals among all who reside in and love our Tucson Mountains
- Build partnerships with organizations having similar goals and values
- Sponsor an annual general meeting and events to bring our community together
- Sponsor neighborhood clean-ups and ecological restoration projects
Goal 3:
Educate the Public About Issues Important to the TMA Mission
- Inform our membership through the Newsletter
- Encourage participation in public meetings, committees, and debates on issues related to our mission
- Sponsor or encourage training on topics that support our mission (native landscaping, energy efficiency, land preservation, community activism, water conservation, and others)
Goal 4:
Membership—Grow, Engage, and Retain
- Expand membership residents and homeowners’ associations throughout the Tucson Mountains and surrounding community
- Engage members by aligning their stated interests of expertise with the TMA strategic plan and mission
- Encourage members to invite new neighbors to join TMA
- Seek membership of homeowners associations as institutional members
- Survey membership periodically to determine interests and receive feedback: tap expertise of members
- Invite candidate members to attend Board meetings
- Distribute TMA brochure to Real Estate agents, new neighbors, and at locations that will allow it to be displayed
- Obtain mailing lists to publish our newsletter and other materials more broadly
Goal 5:
Recognition and Performance
- Recognize noteworthy community leaders on an annual basis
- Ensure recognition of past President and Board members of TMA
- Recognize sponsors, businesses, and members’ contributions
Goal 6:
Public Relations and Community Presence
- Develop TMA directory of Westside member businesses.
- Inform membership of activities and projects, and what is occurring in the community
- Provide for news coverage in the Star, Green Times, TV stations, and other outlets
- Develop links on website for city council, board of supervisors, and other important resources
Goal 7:
Meet Fiscal Needs of the Organization
- Actively seek annual sponsors and expand reserve each year by soliciting businesses and individuals
- Contribute to land preservation and other natural resource requirements